CoSign began in Northside, a diverse and progressive community characterized by small, locally-owned businesses. The first time around, CoSign invited artists to design signage for Northside businesses in a competitive process aimed at improving the look of the district.
At the end of the project we had a basic framework for the engagement process. In total, 32 businesses participated, 52 artists submitted 152 sign designs and 11 new signs were created. In order to achieve the most impact for the local businesses, the signs were unveiled on Black Friday, November 23, 2012 during a publicly promoted parade and walking tour.